Did you know that... coffee is the second most widely consumed drink worldwide after water!
Following extensive research and according to Euromonitor sales data, Huffington Post reported that the product which most people worldwide prefer to fill their cup with is coffee! Global consumer demand for coffee is expected to grow even further from the current figure of 141.6 million bags a year to 175.8 million by 2020. These numbers are striking to say the least!
The three virtues of coffee that have turned it into our favorite everyday habit are enjoyment, health and energy. Served cold or hot, it is the perfect drink for all seasons and its varied flavors can satisfy all palates.
In Greece in particular, it is an inextricable part of our everyday life. It's a way to wish someone good morning, it’s our buddies at work and shared conversations, our excuse to get together with our loved ones.